/* =====================================================================
   Merissa Pereira — portfolio site
   Brand system taken from the portfolio deck: indigo title blocks,
   lavender panels, thin frames, ROAS badges, League Spartan caps.
   ===================================================================== */

@font-face {
  font-family: "League Spartan";
  src: url("../assets/fonts/league-spartan-latin-wght-normal.woff2") format("woff2");
  font-weight: 100 900; font-style: normal; font-display: swap;
}
@font-face {
  font-family: "Merriweather";
  src: url("../assets/fonts/merriweather-latin-wght-normal.woff2") format("woff2");
  font-weight: 300 900; font-style: normal; font-display: swap;
}
@font-face {
  font-family: "Merriweather";
  src: url("../assets/fonts/merriweather-latin-wght-italic.woff2") format("woff2");
  font-weight: 300 900; font-style: italic; font-display: swap;
}

:root {
  --midnight: #0E0B47;
  --indigo: #141062;
  --indigo-2: #2D2972;
  --lavender: #D5D4E3;
  --mist: #EEEDF5;
  --haze: #9290B6;
  --white: #FFFFFF;
  --ink: #221F4F;
  --muted: #55527F;
  --line: rgba(20, 16, 98, .16);
  --line-dark: rgba(213, 212, 227, .22);

  --display: "League Spartan", "Futura", "Avenir Next", "Trebuchet MS", Arial, sans-serif;
  --serif: "Merriweather", Georgia, "Times New Roman", serif;

  --ease: cubic-bezier(.16, 1, .3, 1);
  --ease-io: cubic-bezier(.76, 0, .24, 1);

  --gutter: clamp(1.25rem, 4.2vw, 4rem);
  --max: 90rem;
  --col-gap: clamp(1rem, 2vw, 2rem);
  --header-h: 4.75rem;
  --section-pad: clamp(5rem, 11vw, 10rem);
}

/* ---------- Base ---------- */
*, *::before, *::after { box-sizing: border-box; }
html { -webkit-text-size-adjust: 100%; text-size-adjust: 100%; }
html.lenis, html.lenis body { height: auto; }
.lenis:not(.lenis-autoToggle).lenis-stopped { overflow: clip; }
.lenis [data-lenis-prevent] { overscroll-behavior: contain; }
html.case-open, html.menu-open { overflow: hidden; }

body {
  margin: 0;
  background: var(--white);
  color: var(--ink);
  font-family: var(--serif);
  font-size: 1rem;
  line-height: 1.8;
  font-weight: 400;
  overflow-x: clip;
  -webkit-font-smoothing: antialiased;
  -moz-osx-font-smoothing: grayscale;
  text-rendering: optimizeLegibility;
}
img { display: block; max-width: 100%; height: auto; }
a { color: inherit; }
button { font: inherit; color: inherit; background: none; border: 0; padding: 0; cursor: pointer; }
p { margin: 0 0 1em; }
:focus-visible { outline: 2px solid var(--indigo); outline-offset: 3px; }
.on-dark :focus-visible { outline-color: var(--lavender); }
::selection { background: var(--lavender); color: var(--indigo); }

.sr-only {
  position: absolute !important; width: 1px; height: 1px; padding: 0; margin: -1px;
  overflow: hidden; clip: rect(0 0 0 0); white-space: nowrap; border: 0;
}
.skip-link {
  position: fixed; left: 1rem; top: 1rem; z-index: 200;
  background: var(--indigo); color: var(--white); padding: .8rem 1.1rem;
  font-family: var(--display); font-weight: 600; text-decoration: none;
  transform: translateY(-150%); transition: transform .3s var(--ease);
}
.skip-link:focus { transform: none; }
.noscript { padding: 6rem var(--gutter); font-family: var(--display); font-size: 1.25rem; color: var(--indigo); }

.wrap {
  width: 100%;
  max-width: calc(var(--max) + 2 * var(--gutter));
  margin-inline: auto;
  padding-inline: var(--gutter);
}
section[id] { scroll-margin-top: var(--header-h); }

/* ---------- Brand devices ---------- */
/* The indigo title block from every page of the deck */
.block {
  display: inline-block;
  margin: 0;
  background: var(--indigo);
  color: var(--white);
  font-family: var(--display);
  font-weight: 700;
  text-transform: uppercase;
  letter-spacing: .005em;
  line-height: 1;
  font-size: clamp(2.25rem, 5vw, 4.75rem);
  padding: .3em .42em .16em;
}
.block--light { background: var(--lavender); color: var(--indigo); }
.block--small { font-size: clamp(.95rem, 1.2vw, 1.125rem); letter-spacing: .06em; padding: .72em .9em .58em; }
.js .block[data-reveal] { clip-path: inset(0 100% 0 0); transition: clip-path 1.1s var(--ease); }
.js .block[data-reveal].is-in { clip-path: inset(0 0 0 0); }

/* The three small squares that sit above headings in the deck */
.squares { display: inline-flex; gap: .45rem; }
.squares i { width: .7rem; height: .7rem; background: var(--indigo); display: block; transition: transform .5s var(--ease); }
.squares:hover i:nth-child(1) { transform: translateY(-6px); }
.squares:hover i:nth-child(2) { transform: translateY(-6px); transition-delay: .06s; }
.squares:hover i:nth-child(3) { transform: translateY(-6px); transition-delay: .12s; }

/* Section heading row: block on the left, short intro on the right */
.section-head {
  display: grid;
  grid-template-columns: repeat(12, minmax(0, 1fr));
  column-gap: var(--col-gap);
  align-items: end;
  margin-bottom: clamp(2.5rem, 5vw, 4.5rem);
}
.section-head .block { grid-column: 1 / span 7; justify-self: start; }
.section-head__intro {
  grid-column: 9 / span 4; margin: 0;
  font-size: 1rem; color: var(--muted); max-width: 30em;
}

/* ---------- Buttons and links ---------- */
.btn {
  display: inline-flex; align-items: center; justify-content: center; gap: .6em;
  font-family: var(--display); font-weight: 600; font-size: 1.0625rem; line-height: 1;
  letter-spacing: .01em; text-decoration: none; white-space: nowrap;
  padding: 1.1em 1.6em .95em;
  border: 1.5px solid transparent; border-radius: 2px;
  transition: background-color .35s var(--ease), color .35s var(--ease), border-color .35s var(--ease), transform .6s var(--ease), opacity .35s;
}
.btn--solid { background: var(--indigo); color: var(--white); }
.btn--solid:hover { background: var(--midnight); }
.btn--line { border-color: currentColor; color: var(--indigo); }
.btn--line:hover { background: var(--indigo); border-color: var(--indigo); color: var(--white); }
.btn--small { font-size: .9375rem; padding: .9em 1.2em .78em; }
.on-dark .btn--solid { background: var(--lavender); color: var(--indigo); }
.on-dark .btn--solid:hover { background: var(--white); }
.on-dark .btn--line { color: var(--white); border-color: rgba(213, 212, 227, .55); }
.on-dark .btn--line:hover { background: var(--lavender); color: var(--indigo); border-color: var(--lavender); }
.btn[aria-disabled="true"] { opacity: .35; pointer-events: none; }

.link {
  font-family: var(--display); font-weight: 600; text-decoration: none;
  background: linear-gradient(currentColor, currentColor) 0 100% / 100% 2px no-repeat;
  padding-bottom: .18em;
  transition: background-size .55s var(--ease);
}
.link:hover { background-size: 0 2px; background-position: 100% 100%; }

/* ---------- Opening cover ---------- */
.cover {
  position: fixed; inset: 0; z-index: 100;
  display: grid; place-items: center; text-align: center;
  color: var(--white);
  background: radial-gradient(120% 110% at 50% 38%, #1d1878 0%, var(--indigo) 30%, var(--midnight) 78%);
  transition: transform 1.15s var(--ease-io);
  cursor: pointer;
}
.cover-seen .cover, .reduced .cover { display: none; }
.cover.is-lifting { transform: translateY(-100%); }
.cover__inner { padding: var(--gutter); }
.cover__title {
  margin: 0; font-family: var(--display); font-weight: 700; text-transform: uppercase;
  font-size: clamp(2.4rem, 6.4vw, 6.25rem); line-height: 1; letter-spacing: .005em;
}
.mask { display: block; overflow: hidden; padding-block: .08em; }
.mask > span { display: block; transform: translateY(112%); transition: transform 1.1s var(--ease); }
.cover.is-on .mask > span { transform: none; }
.cover__rule {
  display: block; width: min(30rem, 62vw); height: 1.5px; margin: 1.7rem auto 1.5rem;
  background: var(--white); transform: scaleX(0); transition: transform 1s var(--ease) .35s;
}
.cover.is-on .cover__rule { transform: scaleX(1); }
.cover__name {
  margin: 0; padding-left: .5em;
  font-family: var(--display); font-weight: 400; font-size: clamp(1rem, 1.7vw, 1.45rem);
  letter-spacing: .6em; opacity: 0;
  transition: opacity 1.2s ease .55s, letter-spacing 1.6s var(--ease) .55s;
}
.cover.is-on .cover__name { opacity: 1; letter-spacing: .34em; }

/* ---------- Logo ---------- */
.header__brand.has-logo { display: inline-flex; align-items: center; letter-spacing: 0; }
.header__brand svg { display: block; height: 1.65rem; width: auto; }
.cover__title--logo svg { display: block; width: min(80vw, 46rem); height: auto; margin: 0 auto; }
.cover__title--logo .mask { padding-block: .25em; }
.footer__logo { color: var(--lavender); }
.footer__logo svg { display: block; height: 1.5rem; width: auto; }
@media (max-width: 900px) { .header__brand svg { height: 1.4rem; } }

.hero__name--logo { color: var(--indigo); line-height: 1; }
.hero__name--logo .line { padding-top: 0; }
.hero__name--logo svg { display: block; width: min(100%, 50rem); height: auto; margin-left: -.4%; }
.cover__name { font-size: clamp(.8rem, 1.3vw, 1.15rem); }
.cover.is-on .cover__name { letter-spacing: .26em; }

/* ---------- Header ---------- */
.header {
  position: fixed; inset: 0 0 auto 0; z-index: 60;
  height: var(--header-h);
  display: flex; align-items: center; justify-content: space-between; gap: 2rem;
  padding-inline: var(--gutter);
  color: var(--indigo);
  transition: transform .7s var(--ease), background-color .45s, color .45s, box-shadow .45s;
}
.header.is-scrolled { background: rgba(255, 255, 255, .9); box-shadow: 0 1px 0 var(--line); -webkit-backdrop-filter: saturate(1.3) blur(14px); backdrop-filter: saturate(1.3) blur(14px); }
.header.is-hidden { transform: translateY(-100%); }
.header.is-dark { color: var(--white); }
.header.is-dark.is-scrolled { background: rgba(14, 11, 71, .86); box-shadow: 0 1px 0 rgba(255, 255, 255, .08); }
.header.is-dark .btn--solid { background: var(--lavender); color: var(--indigo); }
.header.is-dark .btn--solid:hover { background: var(--white); }
.header__brand {
  font-family: var(--display); font-weight: 600; font-size: 1rem; letter-spacing: .24em;
  text-decoration: none; white-space: nowrap;
}
.header__nav { display: flex; align-items: center; gap: clamp(1.5rem, 3vw, 3rem); }
.header__links { display: flex; gap: clamp(1.25rem, 2.4vw, 2.25rem); list-style: none; margin: 0; padding: 0; }
.header__links a {
  position: relative; display: inline-block; padding-block: .3rem;
  font-family: var(--display); font-weight: 500; font-size: 1rem; text-decoration: none;
}
.header__links a::after {
  content: ""; position: absolute; left: 0; right: 0; bottom: 0; height: 2px; background: currentColor;
  transform: scaleX(0); transform-origin: right; transition: transform .55s var(--ease);
}
.header__links a:hover::after, .header__links a.is-active::after { transform: scaleX(1); transform-origin: left; }
.header__menu { display: none; align-items: center; gap: .75rem; font-family: var(--display); font-weight: 600; }
.header__menu-icon { position: relative; width: 1.6rem; height: .75rem; display: block; }
.header__menu-icon i { position: absolute; left: 0; right: 0; height: 2px; background: currentColor; transition: transform .5s var(--ease), top .5s var(--ease); }
.header__menu-icon i:first-child { top: 0; }
.header__menu-icon i:last-child { top: calc(100% - 2px); }
.menu-open .header__menu-icon i:first-child { top: calc(50% - 1px); transform: rotate(45deg); }
.menu-open .header__menu-icon i:last-child { top: calc(50% - 1px); transform: rotate(-45deg); }

/* Mobile menu */
.menu {
  position: fixed; inset: 0; z-index: 55;
  display: flex; flex-direction: column; justify-content: space-between;
  padding: calc(var(--header-h) + 2rem) var(--gutter) calc(2rem + env(safe-area-inset-bottom));
  background: var(--midnight); color: var(--white);
}
.menu[hidden] { display: none; }
.menu__links { list-style: none; margin: 0; padding: 0; }
.menu__links a {
  display: block; padding: .12em 0; text-decoration: none;
  font-family: var(--display); font-weight: 800; text-transform: uppercase;
  font-size: clamp(2.5rem, 11vw, 4.5rem); line-height: 1.05;
}
.menu__links li { overflow: hidden; }
.menu__links li a { transform: translateY(100%); transition: transform .8s var(--ease); }
.menu.is-open .menu__links li a { transform: none; }
.menu.is-open .menu__links li:nth-child(2) a { transition-delay: .05s; }
.menu.is-open .menu__links li:nth-child(3) a { transition-delay: .1s; }
.menu.is-open .menu__links li:nth-child(4) a { transition-delay: .15s; }
.menu.is-open .menu__links li:nth-child(5) a { transition-delay: .2s; }
.menu__foot { display: flex; flex-direction: column; gap: .35rem; font-family: var(--display); color: var(--lavender); }
.menu__foot a { text-decoration: none; }

/* ---------- Hero ---------- */
.hero {
  position: relative;
  min-height: 100vh; min-height: 100svh;
  display: flex; align-items: flex-end;
  padding-top: calc(var(--header-h) + clamp(1.5rem, 4vw, 3rem));
  padding-bottom: clamp(2rem, 5vh, 3.5rem);
}
.hero__grid {
  display: grid; grid-template-columns: repeat(12, minmax(0, 1fr)); column-gap: var(--col-gap);
  align-items: end;
}
.hero__text { grid-column: 1 / span 7; position: relative; z-index: 2; }
.hero__squares { margin-bottom: clamp(1.25rem, 3vh, 2rem); }
.hero__name {
  margin: 0;
  font-family: var(--display); font-weight: 800; text-transform: uppercase; color: var(--indigo);
  font-size: clamp(3.6rem, 10.4vw, 10.25rem); line-height: .84; letter-spacing: -.012em;
}
.hero__name .line { display: block; overflow: hidden; padding-top: .07em; }
.hero__name .line > span { display: block; transition: transform 1.25s var(--ease); }
.hero__name .line:nth-child(2) > span { transition-delay: .1s; }
.hero .block--hero {
  margin-top: clamp(1.1rem, 2.4vh, 1.6rem);
  font-size: clamp(1.05rem, 1.75vw, 1.6rem); letter-spacing: .05em; padding: .62em .8em .48em;
}
.hero__lead {
  margin: clamp(1.4rem, 3vh, 2rem) 0 clamp(1.6rem, 3.4vh, 2.4rem);
  max-width: 33em; font-weight: 300; font-size: clamp(1.0625rem, 1.32vw, 1.3rem); line-height: 1.75;
}
.hero__actions { display: flex; flex-wrap: wrap; align-items: center; gap: 1rem 2rem; }
.hero__meta {
  display: flex; flex-wrap: wrap; gap: 1rem clamp(2rem, 4vw, 3.5rem);
  margin: clamp(2rem, 5vh, 3.5rem) 0 0; padding-top: 1.1rem; border-top: 1px solid var(--line);
  font-family: var(--display); font-size: .9375rem; line-height: 1.35;
}
.hero__meta dt { color: var(--muted); font-weight: 400; }
.hero__meta dd { margin: .2rem 0 0; color: var(--indigo); font-weight: 600; font-variant-numeric: tabular-nums; }

.hero__visual {
  grid-column: 8 / span 5; position: relative; align-self: stretch;
  min-height: clamp(24rem, 72vh, 48rem);
}
.hero__panel { position: absolute; inset: 0; background: var(--lavender); overflow: hidden; }
.hero__portrait {
  position: absolute; left: 50%; bottom: 0; height: 90%; width: auto; max-width: none;
  transform: translate3d(-50%, 0, 0);
  transition: transform 1.2s var(--ease);
}
.hero__frame {
  position: absolute; inset: -1rem 1rem 1rem -1rem; border: 1.5px solid var(--indigo);
  pointer-events: none; transition: transform 1.2s var(--ease);
}
.hero__tag { position: absolute; right: 0; top: 0; z-index: 2; }

/* Hero entrance (the page's one orchestrated moment) */
.js .hero .hero__name .line > span { transform: translateY(108%); }
.js .hero .block--hero { clip-path: inset(0 100% 0 0); transition: clip-path 1.1s var(--ease) .45s; }
.js .hero .hero__lead, .js .hero .hero__actions, .js .hero .hero__meta, .js .hero .hero__squares {
  opacity: 0; transform: translateY(18px);
  transition: opacity 1s var(--ease), transform 1.2s var(--ease);
}
.js .hero .hero__panel { clip-path: inset(100% 0 0 0); transition: clip-path 1.4s var(--ease) .1s; }
.js .hero .hero__frame { opacity: 0; transition: opacity 1s ease .9s, transform 1.2s var(--ease); }
.js .hero.is-in .hero__name .line > span { transform: none; }
.js .hero.is-in .block--hero { clip-path: inset(0 0 0 0); }
.js .hero.is-in .hero__lead, .js .hero.is-in .hero__actions, .js .hero.is-in .hero__meta, .js .hero.is-in .hero__squares { opacity: 1; transform: none; }
.js .hero.is-in .hero__squares { transition-delay: .05s; }
.js .hero.is-in .hero__lead { transition-delay: .6s; }
.js .hero.is-in .hero__actions { transition-delay: .72s; }
.js .hero.is-in .hero__meta { transition-delay: .84s; }
.js .hero.is-in .hero__panel { clip-path: inset(0 0 0 0); }
.js .hero.is-in .hero__frame { opacity: 1; }

/* ---------- Work ---------- */
.work { position: relative; background: var(--white); padding-top: clamp(3rem, 6vw, 5rem); }
.work__sticky { position: relative; }
.work__head { margin-bottom: clamp(1.5rem, 3.2vh, 2.75rem); }
.work__viewport { position: relative; }
.work__track {
  display: flex; gap: clamp(1.5rem, 2.6vw, 3rem);
  list-style: none; margin: 0; padding: 0 var(--gutter);
  overflow-x: auto; scroll-snap-type: x mandatory; scroll-padding-inline: var(--gutter);
  scrollbar-width: none; -webkit-overflow-scrolling: touch;
}
.work__track::-webkit-scrollbar { display: none; }
.work__foot { display: flex; align-items: center; gap: clamp(1rem, 2vw, 2rem); margin-top: clamp(1.25rem, 3vh, 2.25rem); font-family: var(--display); }
.work__count { font-weight: 600; color: var(--indigo); white-space: nowrap; font-variant-numeric: tabular-nums; }
.work__bar { position: relative; flex: 1; height: 2px; background: var(--line); overflow: hidden; }
.work__bar i { position: absolute; inset: 0; background: var(--indigo); transform-origin: left; transform: scaleX(var(--p, 0)); }
.work__hint { font-size: .875rem; color: var(--muted); white-space: nowrap; }

/* Pinned horizontal scroll on large screens */
.work.is-pinned { padding-top: 0; }
.work.is-pinned .work__sticky {
  position: sticky; top: 0; height: 100vh; height: 100svh; overflow: hidden;
  display: flex; flex-direction: column; justify-content: center;
  padding-top: calc(var(--header-h) * .7);
}
.work.is-pinned .work__track { overflow: visible; scroll-snap-type: none; will-change: transform; }

.card { --card-w: min(78vw, 26rem); flex: 0 0 auto; width: var(--card-w); scroll-snap-align: start; }
.work.is-pinned .card { --card-w: clamp(17rem, min(33vw, calc(100svh - 22rem)), 33rem); }
.card__link { display: block; color: inherit; text-decoration: none; }
.card__media { position: relative; aspect-ratio: 1 / 1; overflow: hidden; background: var(--mist); }
.card__zoom { position: absolute; inset: 0; transition: transform 1.1s var(--ease); }
.card__zoom img {
  position: absolute; top: 0; left: -6%; width: 112%; height: 100%; max-width: none;
  object-fit: cover; transform: translate3d(var(--px, 0), 0, 0);
}
.card__link:hover .card__zoom, .card__link:focus-visible .card__zoom { transform: scale(1.045); }
.card__tag { position: absolute; top: 0; left: 0; z-index: 2; }

/* The ROAS badge from the deck */
.badge { position: absolute; right: 0; bottom: 0; z-index: 2; display: flex; align-items: stretch; }
.badge__num {
  display: flex; flex-direction: column; align-items: center; justify-content: center;
  min-width: 5.4rem; padding: .7rem .8rem .55rem; background: var(--white); color: var(--indigo);
  font-family: var(--display); line-height: 1;
}
.badge__num b { font-weight: 800; font-size: 2rem; font-variant-numeric: tabular-nums; }
.badge__num small { margin-top: .3rem; font-size: .75rem; font-weight: 700; letter-spacing: .1em; }
.badge__label {
  display: flex; align-items: center; max-width: 7.5rem; padding: .8rem .9rem;
  background: var(--indigo); color: var(--white);
  font-family: var(--display); font-weight: 700; font-size: .7rem; line-height: 1.25;
  letter-spacing: .1em; text-transform: uppercase;
}
.card__title {
  margin: 1.15rem 0 .35rem;
  font-family: var(--display); font-weight: 800; text-transform: uppercase; color: var(--indigo);
  font-size: clamp(1.4rem, 2.1vw, 2.1rem); line-height: 1;
}
.card__meta { margin: 0; font-style: italic; font-size: .9375rem; color: var(--muted); }

.card--end .card__media { background: var(--indigo); color: var(--white); display: flex; flex-direction: column; justify-content: space-between; padding: clamp(1.5rem, 2.6vw, 2.25rem); }
.card--end .card__end-title { font-family: var(--display); font-weight: 800; text-transform: uppercase; font-size: clamp(2.5rem, 4.6vw, 4.5rem); line-height: .9; margin: 0; }
.card--end .card__end-text { font-family: var(--serif); font-style: italic; font-size: clamp(1.25rem, 1.8vw, 1.6rem); margin: .6rem 0 0; color: var(--lavender); }
.card--end .squares i { background: var(--lavender); }
.card--end .btn { align-self: flex-start; }

/* Cursor label over the work */
.cursor { position: fixed; left: 0; top: 0; z-index: 90; pointer-events: none; transform: translate3d(-200px, -200px, 0); }
.cursor span {
  display: block; transform: translate(-50%, -50%) scale(0);
  padding: .9em 1.15em .78em; border-radius: 999px;
  background: var(--indigo); color: var(--white);
  font-family: var(--display); font-weight: 600; font-size: .875rem; white-space: nowrap;
  transition: transform .5s var(--ease);
}
.cursor.is-on span { transform: translate(-50%, -50%) scale(1); }
@media (hover: none), (pointer: coarse) { .cursor { display: none; } }

/* ---------- Services ---------- */
.services { background: var(--white); padding-block: var(--section-pad); }
.services__list { list-style: none; margin: 0; padding: 0; border-top: 1px solid var(--line); }
.service {
  display: grid; grid-template-columns: repeat(12, minmax(0, 1fr)); column-gap: var(--col-gap); row-gap: .75rem;
  padding: clamp(1.6rem, 3vw, 2.4rem) 0; border-bottom: 1px solid var(--line);
}
.service__name {
  grid-column: 1 / span 5; margin: 0;
  font-family: var(--display); font-weight: 800; text-transform: uppercase; color: var(--indigo);
  font-size: clamp(1.45rem, 2.5vw, 2.4rem); line-height: 1.12;
}
.service__name span {
  padding: .14em .22em .02em; margin-left: -.22em;
  background: linear-gradient(var(--indigo), var(--indigo)) left center / 0 100% no-repeat;
  -webkit-box-decoration-break: clone; box-decoration-break: clone;
  transition: background-size .7s var(--ease), color .4s var(--ease);
}
.service:hover .service__name span, .service:focus-within .service__name span { background-size: 100% 100%; color: var(--white); }
.service__text { grid-column: 6 / span 4; margin: .2rem 0 0; }
.service__proof { grid-column: 10 / span 3; margin: .3rem 0 0; font-family: var(--display); font-size: .9375rem; line-height: 1.5; }
.service__proof > span { display: block; color: var(--muted); margin-bottom: .35rem; }
.service__proof ul { list-style: none; margin: 0; padding: 0; }
.service__proof li { margin-bottom: .4rem; }

/* ---------- Approach ---------- */
.approach { background: var(--midnight); color: var(--white); }
.approach__scene { display: none; }
.approach__list { list-style: none; margin: 0; padding-block: var(--section-pad); }
.approach__list .section-head { margin-bottom: 2.5rem; }
.approach__steps { list-style: none; margin: 0; padding: 0; }
.approach__list li { padding: 2rem 0; border-top: 1px solid var(--line-dark); }
.approach__list .num { font-family: var(--display); font-weight: 800; font-size: 3.5rem; line-height: 1; color: var(--lavender); }
.approach__list h3 { margin: .6rem 0 .6rem; font-family: var(--display); font-weight: 800; text-transform: uppercase; font-size: 2rem; line-height: 1; }
.approach__list p { color: var(--lavender); max-width: 34em; }

.approach.is-pinned .approach__list { display: none; }
.approach.is-pinned .approach__scene { display: block; position: relative; }
.approach__sticky {
  position: sticky; top: 0; height: 100vh; height: 100svh; overflow: hidden;
  display: grid; grid-template-rows: auto 1fr auto;
  padding: calc(var(--header-h) + 1.5rem) var(--gutter) clamp(1.75rem, 4.5vh, 3rem);
  max-width: calc(var(--max) + 2 * var(--gutter)); margin-inline: auto;
}
.approach__top { display: flex; justify-content: space-between; align-items: end; gap: 2rem; }
.approach__count { font-family: var(--display); font-weight: 600; color: var(--haze); font-variant-numeric: tabular-nums; }
.approach__stage { display: grid; grid-template-columns: repeat(12, minmax(0, 1fr)); column-gap: var(--col-gap); align-items: center; }
.approach__num {
  grid-column: 1 / span 5; height: 1em; overflow: hidden;
  font-family: var(--display); font-weight: 800; font-size: clamp(8rem, 21vw, 19rem); line-height: 1;
  letter-spacing: -.02em; color: var(--lavender);
}
.approach__digits { display: block; transition: transform 1s var(--ease); }
.approach__digits span { display: flex; align-items: center; height: 1em; padding-top: .1em; }
.approach__copy { grid-column: 7 / span 6; position: relative; min-height: 22rem; }
.step {
  position: absolute; inset: 0 0 auto 0; opacity: 0; transform: translateY(26px);
  transition: opacity .55s var(--ease), transform .9s var(--ease); pointer-events: none;
}
.step.is-active { opacity: 1; transform: none; pointer-events: auto; transition-delay: .12s; }
.step h3 {
  margin: 0 0 1.25rem; font-family: var(--display); font-weight: 800; text-transform: uppercase;
  font-size: clamp(2.5rem, 5vw, 4.75rem); line-height: .95;
}
.step p { max-width: 30em; color: var(--lavender); font-size: clamp(1.0625rem, 1.3vw, 1.25rem); font-weight: 300; line-height: 1.75; }
.approach p.step__get {
  display: inline-flex; flex-wrap: wrap; gap: .55rem; align-items: baseline; margin-top: .75rem; padding: .78em 1.05em .62em;
  background: var(--lavender); color: var(--indigo); font-family: var(--display); font-weight: 700; font-size: 1.0625rem; line-height: 1.2;
}
.approach p.step__get span { font-weight: 500; color: var(--muted); }
.approach__rail { display: grid; grid-template-columns: repeat(4, minmax(0, 1fr)); gap: var(--col-gap); }
.rail__item {
  position: relative; padding-top: 1rem; text-align: left; color: var(--haze);
  font-family: var(--display); font-weight: 600; font-size: 1rem; transition: color .4s;
}
.rail__item::before { content: ""; position: absolute; left: 0; right: 0; top: 0; height: 2px; background: var(--line-dark); }
.rail__item i { position: absolute; left: 0; right: 0; top: 0; height: 2px; background: var(--lavender); transform-origin: left; transform: scaleX(var(--f, 0)); }
.rail__item b { font-weight: 600; margin-right: .5rem; font-variant-numeric: tabular-nums; }
.rail__item.is-active, .rail__item:hover { color: var(--white); }

/* ---------- Experience ---------- */
.experience { background: var(--white); padding-block: var(--section-pad); }
.timeline-wrap { position: relative; padding-left: clamp(2rem, 4vw, 3.5rem); }
.timeline-wrap::before, .timeline__fill {
  content: ""; position: absolute; left: 5px; top: 2.1rem; bottom: 2.1rem; width: 2px;
}
.timeline-wrap::before { background: var(--line); }
.timeline__fill { background: var(--indigo); transform-origin: top; transform: scaleY(var(--p, 0)); }
.timeline { list-style: none; margin: 0; padding: 0; border-top: 1px solid var(--line); }
.role { position: relative; border-bottom: 1px solid var(--line); }
.role::before {
  content: ""; position: absolute; top: 1.85rem; left: calc(-1 * clamp(2rem, 4vw, 3.5rem));
  width: 12px; height: 12px; background: var(--white); border: 2px solid var(--haze);
  transition: background-color .45s var(--ease), border-color .45s var(--ease), transform .45s var(--ease);
}
.role.is-passed::before { background: var(--indigo); border-color: var(--indigo); transform: rotate(45deg); }
.role__btn {
  width: 100%; display: grid; grid-template-columns: 10.5rem minmax(0, 1fr) auto; column-gap: 1.5rem;
  align-items: baseline; padding: 1.45rem 0; text-align: left;
}
.role__years { font-family: var(--display); font-weight: 600; color: var(--muted); font-variant-numeric: tabular-nums; }
.role__title { display: block; font-family: var(--display); font-weight: 700; color: var(--indigo); font-size: clamp(1.25rem, 2vw, 1.75rem); line-height: 1.15; }
.role__org { display: block; margin-top: .25rem; font-style: italic; color: var(--muted); line-height: 1.5; }
.role__icon { position: relative; width: 1.1rem; height: 1.1rem; align-self: center; }
.role__icon::before, .role__icon::after {
  content: ""; position: absolute; left: 0; right: 0; top: 50%; height: 2px; margin-top: -1px;
  background: var(--indigo); transition: transform .5s var(--ease);
}
.role__icon::after { transform: rotate(90deg); }
.role.is-open .role__icon::after { transform: rotate(0deg); }
.role__btn:hover .role__title { text-decoration: underline; text-decoration-thickness: 2px; text-underline-offset: .2em; }
.role__panel { display: grid; grid-template-rows: 0fr; transition: grid-template-rows .65s var(--ease); }
.role.is-open .role__panel { grid-template-rows: 1fr; }
.role__panel > div { overflow: hidden; }
.role__panel ul { list-style: none; margin: 0 0 1.75rem 12rem; padding: 0; max-width: 46em; }
.role__panel li { position: relative; padding-left: 1.25rem; margin: .35rem 0; }
.role__panel li::before { content: ""; position: absolute; left: 0; top: .72em; width: 6px; height: 6px; background: var(--indigo); }
.role__result { margin: -.75rem 0 1.75rem 12rem; padding: .7em 1em .6em; display: inline-block; background: var(--lavender); color: var(--indigo); font-family: var(--display); font-weight: 700; }

.edu { display: grid; grid-template-columns: repeat(12, minmax(0, 1fr)); column-gap: var(--col-gap); margin-top: clamp(4rem, 8vw, 6.5rem); }
.edu > div:first-child { grid-column: 1 / span 6; }
.edu > div:last-child { grid-column: 8 / span 5; }
.edu h3 { margin: 0 0 1.25rem; font-family: var(--display); font-weight: 800; text-transform: uppercase; color: var(--indigo); font-size: clamp(1.5rem, 2.4vw, 2.25rem); line-height: 1; }
.edu ul { list-style: none; margin: 0; padding: 0; border-top: 1px solid var(--line); }
.edu li { padding: 1rem 0; border-bottom: 1px solid var(--line); }
.edu strong { display: block; font-family: var(--display); font-weight: 700; color: var(--indigo); font-size: 1.125rem; line-height: 1.3; }
.edu span { display: block; font-style: italic; color: var(--muted); font-size: .9375rem; }

/* ---------- Clients ---------- */
.clients { background: var(--mist); padding-block: var(--section-pad); }
.clients__wall {
  list-style: none; margin: 0; padding: 0;
  display: flex; flex-wrap: wrap; align-items: baseline; row-gap: clamp(.6rem, 1.4vw, 1.1rem);
  font-family: var(--display); font-weight: 800; text-transform: uppercase; color: var(--indigo);
  font-size: clamp(1.5rem, 3.4vw, 3.15rem); line-height: 1.05;
}
.client { position: relative; display: inline-flex; align-items: center; }
.client::after {
  content: ""; display: inline-block; width: .2em; height: .2em; margin: 0 .5em;
  background: var(--haze); transform: translateY(-.1em);
}
.client:last-child::after { display: none; }
.client__name { color: #7471A2; text-decoration: none; transition: color .45s var(--ease); }
.client--case .client__name { color: var(--indigo); }
.client--case .client__name:hover, .client--case .client__name:focus-visible { color: var(--indigo-2); text-decoration: underline; text-decoration-thickness: 3px; text-underline-offset: .12em; }
.client:not(.client--case):hover .client__name { color: var(--indigo); }
.client__note {
  position: absolute; left: 0; top: calc(100% + .1rem); z-index: 2;
  font-family: var(--serif); font-style: italic; font-weight: 400; text-transform: none; letter-spacing: 0;
  font-size: .875rem; line-height: 1.2; color: var(--muted); white-space: nowrap;
  opacity: 0; transform: translateY(-4px); transition: opacity .4s var(--ease), transform .5s var(--ease); pointer-events: none;
}
.client:hover .client__note, .client:focus-within .client__note { opacity: 1; transform: none; }
.clients__key { display: flex; flex-wrap: wrap; gap: .75rem 2rem; margin: clamp(2.5rem, 5vw, 3.5rem) 0 0; font-family: var(--display); font-size: .9375rem; color: var(--muted); }
.clients__key span { display: inline-flex; align-items: center; gap: .6rem; }
.clients__key i { width: 1.1rem; height: 1.1rem; display: inline-block; background: #7471A2; }
.clients__key i.is-filled { background: var(--indigo); }

/* ---------- Start a project (brief builder) ---------- */
.start { background: var(--indigo); color: var(--white); padding-block: var(--section-pad); }
.start .section-head__intro { color: var(--lavender); }
.start__grid { display: grid; grid-template-columns: repeat(12, minmax(0, 1fr)); column-gap: var(--col-gap); row-gap: 3rem; align-items: start; }
.start__form { grid-column: 1 / span 6; }
.start__plan { grid-column: 8 / span 5; position: sticky; top: calc(var(--header-h) + 1.5rem); }
.q { border: 0; margin: 0 0 2.4rem; padding: 0; min-width: 0; }
.q legend { display: flex; align-items: baseline; gap: .8rem; margin-bottom: 1.1rem; padding: 0; font-family: var(--display); font-weight: 700; font-size: clamp(1.2rem, 1.8vw, 1.5rem); line-height: 1.2; }
.q legend b { font-weight: 600; color: var(--haze); font-variant-numeric: tabular-nums; }
.pills { display: flex; flex-wrap: wrap; gap: .6rem; }
.pill { position: relative; }
.pill input { position: absolute; opacity: 0; width: 1px; height: 1px; margin: 0; }
.pill span {
  display: inline-block; cursor: pointer; padding: .82em 1.2em .7em; border-radius: 999px;
  border: 1.5px solid rgba(213, 212, 227, .45); font-family: var(--display); font-weight: 500; font-size: 1rem; line-height: 1;
  transition: background-color .35s var(--ease), color .35s var(--ease), border-color .35s var(--ease), transform .45s var(--ease);
}
.pill span:hover { border-color: var(--lavender); transform: translateY(-2px); }
.pill input:checked + span { background: var(--lavender); border-color: var(--lavender); color: var(--indigo); }
.pill input:focus-visible + span { outline: 2px solid var(--lavender); outline-offset: 3px; }

.plan { position: relative; padding: clamp(1.75rem, 3vw, 2.6rem); background: var(--white); color: var(--ink); }
.plan::before { content: ""; position: absolute; inset: .7rem; border: 1px solid var(--line); pointer-events: none; }
.plan > * { position: relative; }
.plan__title { margin: 0 0 1rem; font-family: var(--display); font-weight: 800; text-transform: uppercase; color: var(--indigo); font-size: clamp(1.75rem, 2.6vw, 2.5rem); line-height: 1; }
.plan__intro { margin: 0; min-height: 3.6em; font-style: italic; color: var(--muted); font-size: .9375rem; line-height: 1.75; }
.plan__steps { list-style: none; margin: 1.25rem 0; padding: 0; border-top: 1px solid var(--line); }
.plan__step { display: grid; grid-template-columns: 5.25rem minmax(0, 1fr); column-gap: 1rem; padding: 1rem 0; border-bottom: 1px solid var(--line); }
.plan__when { font-family: var(--display); font-weight: 700; color: var(--indigo); font-size: .9375rem; line-height: 1.5; }
.plan__step h4 { margin: 0 0 .2rem; font-family: var(--display); font-weight: 700; color: var(--indigo); font-size: 1.15rem; line-height: 1.3; }
.plan__step p { margin: 0; font-size: .9rem; line-height: 1.65; }
.plan__step.is-ghost .plan__when, .plan__step.is-ghost h4, .plan__step.is-ghost p { color: transparent; background: var(--mist); border-radius: 2px; user-select: none; }
.plan__step.is-ghost h4 { width: 55%; }
.plan__step.is-new { animation: stepIn .8s var(--ease) both; animation-delay: calc(var(--i, 0) * 110ms); }
@keyframes stepIn { from { opacity: 0; transform: translateY(16px); } to { opacity: 1; transform: none; } }
.plan__timing { margin: 0; min-height: 1.6em; font-family: var(--display); font-weight: 600; color: var(--indigo); line-height: 1.4; }
.plan__actions { display: flex; flex-wrap: wrap; gap: .6rem; margin-top: 1.4rem; }
.plan__actions .btn { font-size: .9375rem; padding: .9em 1.15em .78em; }

/* ---------- Contact (the deck's thank-you page) ---------- */
.contact { background: var(--lavender); padding: clamp(1rem, 2.6vw, 2.5rem); }
.contact__frame {
  position: relative; border: 1.5px solid var(--indigo); text-align: center; color: var(--indigo);
  padding: clamp(3rem, 8vw, 6.5rem) clamp(1.25rem, 5vw, 4rem) clamp(1.5rem, 3vw, 2.25rem);
}
.dots { display: flex; justify-content: center; gap: .85rem; }
.dots i { width: 14px; height: 14px; border: 1.5px solid var(--indigo); border-radius: 50%; display: block; }
.contact__title {
  margin: clamp(1.5rem, 3vw, 2.25rem) auto 1.25rem; max-width: 12em;
  font-family: var(--display); font-weight: 800; text-transform: uppercase;
  font-size: clamp(2.6rem, 8vw, 8rem); line-height: .9;
}
.contact__text { max-width: 32em; margin: 0 auto 2.25rem; font-size: clamp(1.0625rem, 1.35vw, 1.25rem); color: var(--ink); }
.contact__actions { display: flex; flex-wrap: wrap; justify-content: center; gap: .7rem; margin-bottom: clamp(2.5rem, 6vw, 4.5rem); }
.contact__list {
  display: flex; flex-wrap: wrap; justify-content: space-between; gap: .75rem 2rem;
  list-style: none; margin: clamp(2.5rem, 6vw, 4.5rem) 0 0; padding: 0;
  font-family: var(--display); font-size: .9375rem;
}
.contact__list a { text-decoration: none; }
.contact__list a:hover { text-decoration: underline; }

/* ---------- Footer ---------- */
.footer {
  display: flex; flex-wrap: wrap; justify-content: space-between; align-items: center; gap: 1rem;
  padding: 1.6rem var(--gutter) calc(1.6rem + env(safe-area-inset-bottom));
  background: var(--midnight); color: var(--lavender); font-family: var(--display); font-size: .9375rem;
}
.footer p { margin: 0; }

/* ---------- Case study panel ---------- */
.case { position: fixed; inset: 0; z-index: 80; background: var(--white); clip-path: inset(0 0 0 0); transition: clip-path .95s var(--ease-io); }
.case[hidden] { display: none; }
.case__scroll { position: absolute; inset: 0; overflow-y: auto; overscroll-behavior: contain; outline: none; }
.case.is-opening .case__content { animation: caseIn 1s var(--ease) .32s both; }
@keyframes caseIn { from { opacity: 0; transform: translateY(28px); } to { opacity: 1; transform: none; } }
.case__bar {
  position: sticky; top: 0; z-index: 3;
  display: flex; justify-content: space-between; align-items: center; gap: 1rem;
  padding: 1.1rem var(--gutter); background: rgba(255, 255, 255, .92);
  -webkit-backdrop-filter: blur(12px); backdrop-filter: blur(12px); box-shadow: 0 1px 0 var(--line);
  font-family: var(--display);
}
.case__count { font-weight: 600; color: var(--indigo); font-variant-numeric: tabular-nums; }
.case__close { display: inline-flex; align-items: center; gap: .7rem; font-weight: 600; color: var(--indigo); padding: .4rem 0; }
.case__x { position: relative; width: 1.15rem; height: 1.15rem; }
.case__x::before, .case__x::after { content: ""; position: absolute; left: 0; right: 0; top: 50%; height: 2px; margin-top: -1px; background: currentColor; transform: rotate(45deg); transition: transform .5s var(--ease); }
.case__x::after { transform: rotate(-45deg); }
.case__close:hover .case__x::before { transform: rotate(135deg); }
.case__close:hover .case__x::after { transform: rotate(45deg); }

.case__hero { display: grid; grid-template-columns: repeat(12, minmax(0, 1fr)); column-gap: var(--col-gap); row-gap: 2rem; align-items: end; padding-top: clamp(2.5rem, 6vw, 5rem); }
.case__heading { grid-column: 1 / span 7; }
.case__title {
  margin: 1.1rem 0 .8rem; font-family: var(--display); font-weight: 800; text-transform: uppercase; color: var(--indigo);
  font-size: clamp(2.75rem, 7.2vw, 7.25rem); line-height: .88; letter-spacing: -.01em;
}
.case__sector { margin: 0; font-style: italic; color: var(--muted); font-size: 1.125rem; }
.case__cover { grid-column: 8 / span 5; margin: 0; background: var(--mist); }
.case__cover img { width: 100%; }

.case__body { display: grid; grid-template-columns: repeat(12, minmax(0, 1fr)); column-gap: var(--col-gap); padding-block: clamp(3rem, 7vw, 6rem); }
.case__aside { grid-column: 1 / span 4; align-self: start; position: sticky; top: 5.5rem; background: var(--lavender); color: var(--indigo); padding: clamp(1.5rem, 2.5vw, 2.25rem); }
.case__metric { display: flex; align-items: baseline; gap: .6rem; font-family: var(--display); line-height: .9; }
.case__metric b { font-weight: 800; font-size: clamp(4rem, 7vw, 6.5rem); letter-spacing: -.02em; font-variant-numeric: tabular-nums; }
.case__metric span { font-weight: 700; font-size: 1.25rem; letter-spacing: .08em; }
.case__metric-label { margin: .7rem 0 1.5rem; font-family: var(--display); font-weight: 700; text-transform: uppercase; letter-spacing: .08em; font-size: .8125rem; }
.case__facts { margin: 0; border-top: 1px solid rgba(20, 16, 98, .22); }
.case__facts div { padding: .85rem 0; border-bottom: 1px solid rgba(20, 16, 98, .22); }
.case__facts dt { font-family: var(--display); font-size: .875rem; color: var(--muted); }
.case__facts dd { margin: .1rem 0 0; font-family: var(--display); font-weight: 600; font-size: 1rem; line-height: 1.4; }
.case__story { grid-column: 6 / span 7; max-width: 40em; }
.case__story h3 { margin: 2.5rem 0 .6rem; font-family: var(--display); font-weight: 700; color: var(--indigo); font-size: 1.3rem; line-height: 1.2; }
.case__story h3:first-child { margin-top: 0; }
.case__story p { margin: 0; }
.case__story .case__results-title { font-family: var(--serif); font-weight: 700; font-size: clamp(1.6rem, 2.4vw, 2rem); margin-top: 3rem; }
.case__result { font-size: 1.125rem; font-weight: 300; line-height: 1.8; }
.case__gallery { display: grid; gap: clamp(2rem, 4vw, 3.5rem); padding-bottom: clamp(3rem, 7vw, 6rem); }
.case__gallery figure { margin: 0; }
.case__gallery img { width: 100%; background: var(--mist); }
.case__gallery figcaption { margin-top: .7rem; font-style: italic; font-size: .9375rem; color: var(--muted); }
.case__next {
  display: block; padding: clamp(3rem, 8vw, 6.5rem) var(--gutter); text-decoration: none;
  background: var(--indigo); color: var(--white); transition: background-color .5s var(--ease);
}
.case__next:hover { background: var(--midnight); }
.case__next small { display: block; font-family: var(--display); font-weight: 500; font-size: 1rem; color: var(--lavender); margin-bottom: .8rem; }
.case__next strong { display: block; font-family: var(--display); font-weight: 800; text-transform: uppercase; font-size: clamp(2.5rem, 7vw, 6.5rem); line-height: .9; transition: transform .8s var(--ease); }
.case__next:hover strong { transform: translateX(1.25rem); }

/* ---------- Responsive ---------- */
@media (max-width: 1100px) {
  .section-head .block { grid-column: 1 / -1; }
  .section-head__intro { grid-column: 1 / span 9; margin-top: 1.25rem; }
  .service__name { grid-column: 1 / -1; }
  .service__text { grid-column: 1 / span 8; }
  .service__proof { grid-column: 9 / span 4; }
  .start__form { grid-column: 1 / -1; }
  .start__plan { grid-column: 1 / -1; position: relative; top: 0; max-width: 40rem; }
  .edu > div:first-child, .edu > div:last-child { grid-column: 1 / -1; }
  .edu > div:last-child { margin-top: 3rem; }
}

@media (max-width: 900px) {
  :root { --header-h: 4.25rem; }
  .header__nav { display: none; }
  .header__menu { display: inline-flex; }
  .hero { display: block; min-height: 0; }
  .hero__text { grid-column: 1 / -1; }
  .hero__visual { grid-column: 1 / -1; min-height: 0; aspect-ratio: 4 / 4.2; margin-top: 3rem; margin-left: 1rem; }
  .hero__name { font-size: clamp(3.4rem, 17vw, 7rem); }
  .case__heading, .case__cover { grid-column: 1 / -1; }
  .case__aside { grid-column: 1 / -1; position: relative; top: 0; margin-bottom: 3rem; }
  .case__story { grid-column: 1 / -1; }
  .role__panel ul, .role__result { margin-left: 0; }
}

@media (max-width: 640px) {
  .section-head__intro { grid-column: 1 / -1; }
  .service__text, .service__proof { grid-column: 1 / -1; }
  .role__btn { grid-template-columns: minmax(0, 1fr) auto; row-gap: .35rem; }
  .role__years { grid-column: 1 / -1; font-size: .9375rem; }
  .role__main { grid-column: 1; }
  .role__icon { grid-column: 2; grid-row: 2; }
  .role::before { top: 1.65rem; }
  .work__hint { display: none; }
  .badge__num b { font-size: 1.6rem; }
  .badge__label { max-width: 6.5rem; font-size: .62rem; }
  .contact__list { flex-direction: column; align-items: center; }
  .plan__step { grid-template-columns: 1fr; row-gap: .3rem; }
  .footer { flex-direction: column; align-items: flex-start; }
}

/* ---------- Reduced motion ---------- */
@media (prefers-reduced-motion: reduce) {
  *, *::before, *::after {
    animation-duration: .01ms !important; animation-iteration-count: 1 !important;
    transition-duration: .01ms !important; transition-delay: 0s !important; scroll-behavior: auto !important;
  }
}
.reduced .hero .hero__name .line > span,
.reduced .hero .block--hero,
.reduced .hero .hero__panel,
.reduced .block[data-reveal] { transform: none !important; clip-path: none !important; }
.reduced .hero .hero__lead, .reduced .hero .hero__actions, .reduced .hero .hero__meta,
.reduced .hero .hero__squares, .reduced .hero .hero__frame { opacity: 1 !important; transform: none !important; }